about us

About Us

The Pool & Hot Tub Alliance (PHTA) is the world’s oldest and largest association representing swimming pool, spa, and hot tub manufacturers, manufacturers’ agents, builders, designers, distributors, suppliers, installers, retailers, and service technicians. For more than half a century, PHTA has been serving members and the public with critical industry knowledge that ranges from sound regulatory practice to industry trends and consumer attitudes. Since 1983, PHTA is the leading industry organization accredited by the American National Standards Institute recognized as a Standards Development Organization to promote and develop the nation’s standards for swimming pools and hot tubs. 

PHTA enhances the business success of its member professionals and ensures consumer safety through:

  • Offering education and resources for members to expand their businesses and achieve personal success. 
  • Improving the business environment by advocating and promoting the benefits of the aquatics industry.
  • Creating programs and practices to enable our members reach their pinnacle. 
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Pool & Hot Tub Alliance Strategic Partners:

  • Biolab
  • Fluidra
  • Hayward
  • Heritage Pool Supply Group
  • Lou
  • Lyon Financial
  • Pentair
  • Raypak
  • WatkinsWellness
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