Representing the various segments of the pool, spa, and hot tub industry, PHTA councils identify and serve member needs within their industry segments and provide leadership opportunities and a forum for networking and exchanging ideas.
PHTA member expertise is critical to each council’s ability to recommend and develop programs, services, and products that are tailored to individual industry segments.
Each council, which meets at least once a year, is represented on the PHTA Board of Directors by one of its members.
For more information, email PHTA’s Director of Councils and Chapters Amy Cannon at email@example.com.
The PHTA Councils represent the industry segments’ interests to PHTA as follows:
The mission of the Builders Council is to represent the interests of residential & commercial swimming pool and spa builder professionals. Members will discuss, prioritize, and develop consensus around critical issues, risks and opportunities that need PHTA action consideration relating to builders of the industry.
The mission of the Chapter Leadership Council is to maintain a network among all active chapters as well as sustain communication between the national office and all active chapters. Chairs, or selected leaders, from each chapter will meet regularly to share best practices, discuss new ideas, touch on industry trends and more, utilizing this information to strengthen the chapters.
The mission of the Commercial Council is to discuss, prioritize and develop consensus positions around key issues, risks and opportunities facing the design, construction, operation and servicing of commercial pools and spas.
The mission of the Fiberglass Pool Manufacturers Council is to represent the interests of fiberglass pool manufacturer professionals. Members will discuss, prioritize, and develop consensus around critical issues, risks and opportunities that need PHTA action consideration relating to the fiberglass segment of the industry.
The International Hot Tub Association of the Pool and Hot Tub Alliance affirms its commitment to protect, promote and support the hot tub industry.
The Manufacturers Agents Division has the responsibility of representing the interests of the manufacturers agents and to offer marketing, business and management support through the development of programs and services for those members.
The mission of the Manufacturers Council is to implement and perpetuate a process to surface the key issues, concerns and opportunities from PHTA member manufacturers. Members will discuss, prioritize and develop consensus around key issues, risks and opportunities that need PHTA action or consideration.
The mission of the Retail Council is to advance the image, business, and well-being of the PHTA retailer members collectively by doing together those things which individuals could not effectively achieve independently.
The mission of the Service Council is to enhance the professionalism of the service industry by creating awareness through education and training.