Membership Benefits

PHTA offers a long list of benefits to members of all types—distributors, manufacturers, builders, retailers, and anything in between!

Top membership benefits include:

Education & Certification:

  • Access to the PHTA Class Pass, where members can view select PHTA and GENESIS education at no charge. Your staff can earn continuing education units (CEUs) along the way!
  • Discounts on all PHTA and GENESIS education and certification courses. Members receive up to $500 off each course!
  • Certify your staff and set your company apart from the competition. PHTA offers 11 professional certifications across service, operations, retail, and building/design.
  • Become a PHTA Education Partner and submit your training classes for PHTA CEUs. 


  • Members receive one free entry to the PHTA International Awards of Excellence every year. There is no better way to showcase projects and promote your company to potential clients.
  • Nominate yourself or a PHTA member you know for the PHTA Superlative Awards, honoring the best builders, retailers, service professionals, young professionals, and more.
  • Earn a scholarship, fellowship, or grant with PHTA's robust programs that cover funding for college, graduate school, and professional or community development.

Workforce Development:


Market Research & Statistics:

Credibility & Prestige:

Leadership & Networking:

  • Position yourself as an industry leader by joining one of PHTA's many councils, committees, and chapters.
  • Young professionals can join the WAVE Network and attend social events, educational sessions, and networking opportunities throughout the year.
  • Get your company in front of thousands of engaged pool, spa, and hot tub professionals by becoming a PHTA Strategic Partner.
  • Meet and connect with fellow PHTA members around the world through the myPHTA Online Community.

Business Resources:



Pool & Hot Tub Alliance Strategic Partners:

  • Biolab
  • Fluidra
  • Hayward
  • Heritage Pool Supply Group
  • Lou
  • Lyon Financial
  • Pentair
  • WatkinsWellness
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