An executive leader's credibility, authority, and ability to keep a team focused and motivated are under constant scrutiny. And rightfully so—it's the leader's job to communicate strategy, negotiate skillfully, influence team behaviors, and deliver results.
In an executive role, it's crucial that you have the right blend of soft skills and a strategic mindset to achieve specific performance outcomes at your organization.
The Executive Leadership Certificate series provides you with the critical skills to lead your organization to success through a series of six core courses that help you reach your goals.
Registration for this program is now closed. If you would like to participate in this program in the future, please email Jeanne Mendelson, PHTA Vice President of Education & Events.
To be completed February 1 - February 14
All leadership is change leadership. Good leadership isn't about stagnation; it's about moving ahead. In this course, Cornell University's Professor Samuel Bacharach, Ph.D., explores the fundamental, practical skills that effective leaders have mastered.
Effective change leaders do three things; they anticipate where things are moving, they facilitate the implementation of change, and they sustain momentum by taking charge and moving things ahead. Great change leaders know how to be both proactive and reactive, as Professor Bacharach explains. Students in this course will examine their own leadership styles and practice skills that will help them translate ideas into organizational results, find ways to overcome organizational inertia, and examine strategies for overcoming individual resistance to change.
To be completed February 22 - March 7
Have you ever known a very intelligent person who made a very bad decision? If so, you know that having a high IQ does not guarantee that you automatically make critically thoughtful decisions. Critically thoughtful problem-solving is a discipline and a skill—one that allows you to make decisions that are the product of careful thought, and the results of those decisions help your team and organization thrive.
In this course you will practice a disciplined, systematic approach to problem solving that helps ensure that your analysis of a problem is comprehensive, is based on quality, credible evidence, and takes full and fair account of the most probable counterarguments and risks. The result of this technique is a thoroughly defensible assessment of what the problem is, what is causing it, and the most effective plan of action to address it. Finally, you will identify and frame a problem by assessing its context and develop a well-reasoned and implementable solution that addresses the underlying causes.
To be completed March 29 - April 11
Increasing and sustaining profitability requires that you deliver unique value to consumers while guarding against competitive threats. Developing a successful strategy requires recognizing and planning for the specific challenges in your market so as to avoid costly mistakes, seize new opportunities, and raise long-run profits.
In this course, you will explore a variety of real-world examples and powerful frameworks to supercharge your strategy and profitability. You will analyze how your organization currently creates value and strategize how best to create new value for your targeted customers, beyond what rivals offer. You will then develop your organizational plan, identifying which resources and partners are essential for success, while also identifying which key resources you should own to help sustain long-run profitability. You will perform an in-depth competitive analysis of threats to the profitability of a firm, allowing you both to identify threats in your current market and assess the prospects for profitability in other markets which you might enter. You will develop tactics to mitigate each of these threats to profitability, while also recognizing the power and potential of working towards win-win situations with complementors.
To be completed April 19 - May 2
Advancing to a more senior leadership role requires a specific set of skills. Senior leaders must shift away from tactical oversight into a more strategic and visionary role. This transition does not occur naturally and is often not a part of standard professional training, development, or onboarding. The ability to adapt to this mindset is crucial and can lead to the success or failure of an individual and/or their team.
In this course, current and potential leaders will be guided through this transition by Kate Walsh, Professor and Dean of the School of Hotel Administration, as she shares her professional expertise and research. Learners will create a personal leadership strategy and build a professional network within their organization to prepare and further their roles in the organization.
Each session is at the learner's own pace within a two-week time period. In addition, there will be two live virtual sessions with the faculty in the middle and at the end of the program.
Tony Simons, the Louis B. Schaeneman Jr. Professor of Innovation & Dynamic Management, teaches organizational behavior, negotiation, and leadership at the Cornell School of Hotel Administration. His research examines trust and credibility as relational, individual, and collective qualities. Simons' research has focused on how well people are seen as keeping their word–delivering on their promises and living espoused values. This simple perception has huge practical consequence and is challenging to maintain impeccably. His research and consulting work supports managers in meeting this challenge. He speaks, trains, consults, and designs surveys for organizations both within and beyond the hospitality industry. Learn more about Simons here.