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May Is National Water Safety Month
April 29, 2021

May Is National Water Safety Month

A coalition of water safety partners, including the American Red Cross, the National Recreation and Park Association, the Pool & Hot Tub Alliance, and the World Waterpark Association, along with dozens of other water safety groups, will work together to promote May as National Water Safety Month (NWSM).


Leaders in the Pool, Spa, Patio, Decking, and Outdoor Living Industries Will Reunite In-Person
April 23, 2021

Leaders in the Pool, Spa, Patio, Decking, and Outdoor Living Industries Will Reunite In-Person

Informa Markets, the Pool & Hot Tub Alliance (PHTA), and the North American Deck and Railing Association (NADRA) announced several enhancements to the upcoming International Pool | Spa | Patio Expo, co-located with Deck Expo (PSP/Deck Expo). The event is expected to draw residential and commercial builders, installers, service professionals, spa dealers, outdoor living retailers, buying agents, and other industry professionals.


PHTA Announces Approval of ANSI/PHTA/ICC-7 2020 American National Standard for Suction Entrapment Avoidance in Swimming Pools, Wading Pools, Spas, Hot Tubs, and Catch Basins
April 21, 2021

PHTA Announces Approval of ANSI/PHTA/ICC-7 2020 American National Standard for Suction Entrapment Avoidance in Swimming Pools, Wading Pools, Spas, Hot Tubs, and Catch Basins

The Pool & Hot Tub Alliance (PHTA) is proud to announce that the American National Standards Institute (ANSI) has approved the ANSI/PHTA/ICC-7 2020 American National Standard for Suction Entrapment Avoidance In Swimming Pools, Wading Pools, Spas, Hot Tubs, and Catch Basins.


PHTA Announces a Call for Participation on the Revision of the Residential Swimming Pool and Spa Energy Efficiency Standard
April 8, 2021

PHTA Announces a Call for Participation on the Revision of the Residential Swimming Pool and Spa Energy Efficiency Standard

The Pool & Hot Tub Alliance (PHTA) announces a call for participation on the PHTA-15 Standard Writing Committee (SWC) to revise the ANSI/APSP/ICC-15 2011 American National Standard for Residential Swimming Pool and Spa Energy Efficiency.


PHTA Issues Call for Participation on New Elevated Pools, Spas, and Other Aquatic Venues Standard
April 8, 2021

PHTA Issues Call for Participation on New Elevated Pools, Spas, and Other Aquatic Venues Standard

The Pool & Hot Tub Alliance (PHTA) has issued a call for participation on a PHTA-10 Standard Writing Committee (SWC) to develop a new PHTA/ICC-10 Standard for Elevated Pools, Spas, and Other Aquatic Venues Integrated into a Building or Structure for approval by the American National Standards Institute (ANSI).


GENESIS® Congratulates 17 New Society of Watershape Designers® Registered Members
April 6, 2021

GENESIS® Congratulates 17 New Society of Watershape Designers® Registered Members

GENESIS®, a company of the Pool & Hot Tub Alliance (PHTA), is proud to recognize 17 new Society of Watershape Designers® (SWD) Registered members. These professionals have reached a prestigious level of education and qualification within the pool, spa, and landscape industry by completing 150 hours of GENESIS® education.


Industry Trends to Expect in 2021
February 9, 2021

Industry Trends to Expect in 2021

The pool, hot tub, and spa industry experienced unprecedented growth in 2020, and it appears the industry will continue to see similar growth throughout 2021. Now that we are one month into the new year, PHTA members are predicting what the top trends for the industry will be in 2021.


PHTA Now Accepting Submissions for Education Partner Program
February 9, 2021

PHTA Now Accepting Submissions for Education Partner Program

The Pool and Hot Tub Alliance (PHTA) is pleased to launch its new Education Partner Program.


GENESIS® Virtual Course Draws High Attendance
February 1, 2021

GENESIS® Virtual Course Draws High Attendance

This week, the Pool & Hot Tub Alliance (PHTA) is hosting the first GENESIS® virtual course of the year. C201: GENESIS® CONSTRUCTION SCHOOL: Concrete Pools has a record number of students. 37 students will be participating in this week's course.


Save the Date for the First-Ever GENESIS® Symposium
January 26, 2021

Save the Date for the First-Ever GENESIS® Symposium

The Pool & Hot Tub Alliance (PHTA) is proud to host the GENESIS® Symposium, a new virtual conference for pool builders. The GENESIS® Symposium runs from March 16-18 and will include a combination of pre-recorded and live sessions.


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Pool & Hot Tub Alliance Strategic Partners:

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  • Fluidra
  • Hayward
  • Heritage Pool Supply Group
  • Lou
  • Lyon Financial
  • Pentair
  • Raypak
  • WatkinsWellness
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